On Wednesday, June 28, a successful environmental day was held, one of those that have become customary in the Tijuana River riparian ecosystem. Students, private sector representatives, conservation experts and local residents teamed up to show their commitment to nature. 

 The intense removal of solid waste and other debris took place in an area concessioned to Pronatura Noroeste, in the last stretch of the Tijuana River, to the east of this border city. This is a unique enclave for environmental work between the two countries, as the Tijuana River partially crosses the urban area of the municipality of Tijuana, Baja California, and the city of Imperial Beach, California.

The participants managed to collect 58 sacks of solid waste (household garbage), as well as 75 tires and even an automobile fender. These polluting objects had accumulated in the Tijuana riverbed due to the irresponsible management of industrial, commercial, and residential waste that has prevailed for decades. At the end of the day, the collected waste was taken to the sanitary landfill for proper disposal. 


 The cleanup brigade, with 29 participants, was made up of Environmental Engineering students from the Technological University of Tijuana (UTT) and employees from Ecotono Environmental Consulting, as well as volunteers from the community and collaborators from Pronatura Noroeste. This was carried out with the valuable support of donors: Coca-Cola Foundation and Calimax.

In this way, the restoration of the Tijuana River ecosystem took a step forward as an exemplary model of collaboration between government, organizations, the private sector and society. The cornerstone of the project is the Tijuana Río Conecta alliance fostered by the Coca-Cola Foundation, Corporación Del Fuerte and Calimax, with the support of the Baja California Ministry of the Environment and Sustainable Development and Pronatura Noroeste. 

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